9 Marketing Strategies For People On a Budget + Daily Action Plan

What’s up?!

Rhandell here with a new article for you today.

It’s 6:37 am as I’m writing this and I’m pumped up!

A lot of people who get started online usually don’t know what to do so I’m going to share with you today several different ways to start getting eyeballs on your business for $500 or less per month.

The things that I’m going to share with you today aren’t in any particular order but are all great ways to get people’s attention.

1 – Lead Vendors

The first thing you want to do when you get started online is learn how to generate leads.

As an online marketer your goal should be to learn how to generate your own leads. But you always have the option of going to a lead vendor and buying them also.

Before you begin generating leads on your own you’ll need an autoresponder account.

When you buy leads from a vendor you’ll have the option of dialing them (which almost nobody wants to do – which is why you should!) or you can use tools to contact them like bulk emailing them, sending them SMS blasts, or even using a ringless voicemail service.

There are many different lead vendors out there. Here’s two that I’ve had the best results with personally. Lead Power and MLM Leads.

If you’re interested in getting 250,000 leads in bulk contact me at the number below or leave a comment.

2 – SMS Blasting

If you decide to get involved in SMS Marketing you will need a bulk lead source like I mentioned above. Those should last you a really long time.

The cool thing about having leads in bulk is it gives you the opportunity to hone your craft while you’re learning the best methods of contacting your leads and getting them to view your opportunity.

The bulk sms tool that I use and recommend is THIS.

3 – Ringless Voicemail Marketing

Ringless Voicemail in my opinion, is not the greatest strategy for trying to generate leads on the front end when you’re promoting business opportunities.

For all my real estate investors and wholesalers out there, ringless voicemail may be a better option for you when looking to generate leads. But for my business opportunity promoters I’d say that you’d be better off using RVM as a strategy to connect with the leads that you already have.

This is the RVM software that I use and recommend.

4 – Solo Ads

Solo ads can easily push you past the $500 per month limit, but they are a good way to build your contact list. When you’re running solo ads the important thing is that you’re using a vendor that’s been vetted.

A lot of people that use solo ads don’t know any better and wind up buying their traffic from vendors who are unscrupulous and find themselves getting taken advantage of.

If you want to get started with solo ads and you don’t know where to go I recommend you create a free account with these guys and search through their marketplace until you find a good vendor.

Make sure you read the section titled “Putting It All Together” down below so you can read how I’d use solo ads as a part of my strategy to stay under $500/mo while building my business.

5 – Phone Burner

Phone Burner is interconnected with opportunity seeker leads and lead vendors.

PhoneBurner is for the people who are willing to pick up the phone and dial leads. One of my first mentors in top tier programs taught me that your goal with dialing should be to have 3 to 5 “quality conversations” per hour.

This means if you call 20 people in an hour that your goal is to get 3 to 5 people who commit to looking at your information. Doing this on a consistent basis can help you build a large contact list and you don’t have to pay for anything but the Phone Burner service because your leads have already been paid for.

If you want to give Phone Burner a try use my affiliate link. After I see that you’ve created your account (and paid) I will do a 30 minute onboarding session with you and show you how I utilize this tool in my marketing!

PhoneBurner is optional and it’s not cheap… but if you decide to use it it’ll run you either $79 or $149 per month

It is well worth the investment

6 – Facebook Groups

This is a free strategy that’s a little more time consuming. There are still several services out there that you can use to automate the process but they usually get your account put in “facebook jail” eventually. So doing it manually may be the better way to go.

You’ll need to join hundreds of groups, which only takes about an hour or so. Then you’ll want to post to 30 – 50 groups per day.

7 – Craigslist

In case you didn’t know Craigslist gets an insane amount of traffic.

The biggest hurdle to marketing on Craigslist is sifting and sorting through all the job seekers.

Most of the people on Craigslist are NOT looking for a biz opp to join. But if you position yourself the right way and show them the benefits of your business you will at times get people to get involved.

The places to post your ads on Craigslist is the sales section, gigs section, and occasionally contacting people in the resume section when they seem like a good fit.

8 – Blogging

Blogging isn’t for everybody. If you like to write I’d say to give it a shot.

The cool thing about blogging is you can incorporate all of your income opportunities in one place.

But most people don’t like to write. So if you have a camera you can do vlogging instead of blogging. Vlogging is simply video blogging. So you’d post mainly video instead of text like you’re reading now.

You can create a blog for free but I don’t recommend it because you have less control.

If you want to be in total control you’ll need a self-hosted blog.

You can create a hosting account here and find yourself a nice blog theme.

Or… if you want to have it done for you I have a blog creation service where I will set you up with a logo, blog theme, custom menus etc. for $297.

Just leave a comment below to learn more about that.

9 – YouTube

After all these years YouTube is still my top performing source of sales.

I think the key thing that leads to sales from YouTube is that people get the opportunity to connect with YOU.

I’ve probably had hundreds of sales from YouTube and people always tell me that they liked that I showed myself on the video, or that I answered the phone when they called and nobody else would.

YouTube is free and you don’t even really need a camera because I’m about 95% certain that you have a smartphone or a laptop with a camera on it already.

People tend to overcomplicate things and think they need to be fancy or professional.

Just make the videos… period.

How to Put It All Together

So if your goal is to keep it under $500 then you need to have a marketing plan.

Which of the above listed methods are you going to incorporate into your daily marketing plan?

If I had only $500 per month to invest in my business this is what I would do.

Step 1

If I was HUNGRY to succeed in my business and on a tight budget I’d buy 600 telephone interviewed leads from these guys.

If you wanted to stretch this out as a part of your DAILY marketing plan 600/30 = 20. You can have 20 leads per day sent to you and make it a PRIORITY that you call all of them daily.

Step 2

At the time of this writing one of my favorite vendors on Udimi is currently charging $0.43 per click.

So you could buy 100 clicks a week x 4 weeks and get 400 clicks a month for $172 per month.

Just in case you don’t know what a “click” is, that just means a guaranteed visitor to your website.

Your 4 solo ads per month + $135 for your phone interviewed leads is $307.

Now you have incoming traffic going to your website every week and you’re being proactive by reaching out to 20 people per day. If you used a service like PhoneBurner you can contact 20 leads per day in literally 30 mins or less. PhoneBurner will also leave voicemails, text messages, and emails simultaneously.

Step 3

With your remaining $193 use $100 to do some SMS Marketing. With this software you can send out 10,000 messages for $100/mo. 

I’d do the same as with the phone interviewed leads and spread my sms blasts out over the course of 30 days.

10,000/30 = 333

So I’d send out about 333 text blasts per day.

I’ve had thousand dollar days from sending out as few as 1000 sms messages at a time.

Step 4

Make 3 – 5 YouTube videos per week.

Share all the leads that you’re generating with this new routine of yours.

Show people how you’re marketing and what’s working for you.

Do reviews on your business.

Do reviews on other business opportunities.

And definitely share proof of income once it starts coming in.

If you’re not going to make regular videos then do screen sharing videos and show people your screen. This is my primary strategy.

To do this you’re going to need a good headset. This is the one I recommend.

Staying Consistent

The reason this is called a marketing PLAN is because your goal is to do this consistently.

I’m not a tax professional, but a lot of your marketing expenses can be written off. You’ll have to refer to an accountant or tax professional for more details on that.

The thing that will separate you from your competitors is that you’ve established a ROUTINE.

You see, most people who get involved in online marketing/home business treat it like a lottery ticket.

They may spend a few dollars here and there on advertising but they’re not in it for the long term.

If they spend some money and don’t get the results they want on the first try many of them will give up.

Which is to your advantage, because you have already determined that you are going to STICK TO YOUR ROUTINE until the results come. It’s no different than going to the gym.

One Last Piece of Advice

My last piece of advice when it comes to this marketing plan is that the program you choose to promote will determine your profit potential.

If you’re promoting a program that’s only pays $100 per sale that means that you’ll have to make at least 6 sales per month to recoup your advertising budget and basically break even.

One thing that was taught to me a long time ago is that the same advertising that generates a $100 sale will generate a $1000 sale.

So you should always have at least one high ticket business in your portfolio.

By high ticket that means you should be making AT LEAST $500 for every transaction MINIMUM.

Some people might even tell you that $500 is mid ticket, which I happen to agree. I personally think that your goal for a high ticket business should be to earn at least $1000 per transaction.

With this particular business you will earn at least $500 per sale.

Knowing that you’ll make 2k per sale helps to put things into perspective a little better when you’re spending that $500 per month.

Can’t afford a big ticket biz opp? Try this instead.

Based on what I’ve given you here, if you chose NOT to use PhoneBurner you’d still have $93 left over for a grand total of $407 in ad spend per month.

You could use the limited version of PhoneBurner for $79 per month and still have $14 left. Or, if you wanted to use the unlimited version of PhoneBurner you could add $56 to your remaining $93 and have the unlimited version of PhoneBurner where you can make an unlimited amount of calls monthly.

This would put you at a grand total of $556 per month in advertising dollars, but these would be dollars that are WELL SPENT in comparison to someone who’s spending on ads every month but keeps switching up and doesn’t have an actual PLAN in place.

I challenge you to do this for 3 to 6 months and I guarantee if you’ve never had results online you will finally start to see some!

Need a More Detailed Approach to Online Marketing? This is my top recommendation for hungry new students looking to MASTER online marketing techniques.